JJJJound New Balance 990v3 in Olive Gets Release Date

Montreal-based design studio JJJJound shows no signs of slowing down. One of New Balance’s top collaborators, the label’s first recreation of the 990v3 silhouette in 2016 led them to a slew of ongoing collaborations with the sneaker giant. Shortly after the release of the 990v4, the MADE 990v3 Olive was revealed.

Similar to the 2018 version released in an “Urban Grey” colourway, this iteration further pushes the minimalist aesthetic that the labels are known for.

The JJJJound x New Balance Made 990v3 Olive Green showcases both nubuck and mesh panels that run across the upper whilst a darker hue is set on the leather trims shown on the toe box and collar.

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Branding is kept to a minimum with the classic New Balance logo placed at the sides in clean black leather accompanied by popping tones of silver seen on the sole, tongue and JJJJound branded heel tab.

The JJJJound x New Balance MADE 990v3 Olive is set to release via the JJJJound website on Thursday 24th February followed by New Balance Global channels, Thursday 3rd March.