New Balance & Sneakersnstuff Celebrate Flimby Shoemakers with the 991 ‘Made In UK’

As New Balance continues its home-run streak, the dad shoe king continues to reign supreme while catching the eyes of everyone far and wide. Now, the label taps on Sweden-based retailer Sneakersnstuff for another collaborative hit.

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After the release of its recent all-green 574, New Balance and Sneakersnstuff have teamed up once again for the release of two 'Made in UK' 991s.

Drawing inspiration from the past, the two pairs are inspired by SNS co-founders Erik Fagerlind and Peter Jansson following their first-ever trip to the New Balance factory in Flimby, UK. As the story goes, they designed their first 577 collaboration in just 10 minutes!

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Now, New Balance celebrates 40 years in the British town as the duo has chosen to revisit the project with two 991 styles that pay tribute to their collaborative roots.

The duo has individually chosen their preferred colorways, with both pairs being constructed from a supple leather and pigskin suede upper atop a cushioned midsole. Fagerlind’s choice sports a yellow and blue construction with contrasting grey hits on the midsole while Jansson’s features simplistic dark navy, white and beige hues.

Both pairs of the New Balance x Sneakersnstuff 'Made in UK' 991s will be released on Saturday 26th February exclusively on the Sneakersnstuff website and retail stores for $259 each.