thisisneverthat Revisits ’60s Workwear With Premium Japanese Denim Collection

Seoul streetwear label thisisneverthat is turning its attention to perfecting a wardrobe staple with their Premium Denim capsule - a tightly edited FW26 collection built around classic jackets and jeans - launching from Friday 23rd October.

Drawing on 1960s American workwear, the 60 Selvedge Denim Jacket and Pant are cut in relaxed silhouettes from 14oz selvedge denim woven on vintage shuttle looms in Okayama. Shrinkage-control and anti-twist treatments are designed to preserve the structure, while specially plated YKK snaps and rivets and Talon zips add an archival finish.

The range arrives in One Wash, a clean dark indigo, and OX Blue, an oxidised wash with a subtle green cast.

The thisisneverthat premium denim collection launches on Friday 23rd October, with online releases scheduled for 10am KST, 12pm JST, 10am EDT, 4pm CEST and 10am CST; the Korean in-store release begins at 11am KST.